Why a CMS?
A Content Management System (CMS) empowers non-programmers to easily add, edit, and update information on their website via simple web browser or even their mobile phone.
Back in the late 90's / early oughts, Superclean managed a team of programmers and designers making custom CMS websites (usually built with Cold Fusion and Java) for investment banks and other financial related firms. Thanks to advances and popularity of open source development, Superclean creates far more powerful CMS websites today and far more efficiently.
A powerful CMS means that multiple people can work on their own areas of the site without interfering with each other. You could literally have multiple teams working on a Drupal site at one time if that's what you need (as we did for the City of Alameda iwth 14 departments.)
Do you always need a CMS? Not necessarily. If a site is super simplified (maybe it only lives for an upcoming event or a very simple function) then a microsite might the answer. Talk to us and we can provide our recommendation.
Empower Your Business/Organization
- Easy to add / edit / update content on your website through a browser whenever you want.
- Tiered access system so that people at different levels or departments have different permissions for viewing or adding content.
- The design layer (or "skin") of your website can be altered (or advanced, improved, etc.) in the future without having to rework your existing content or functionality.
- You don't have to tackle everything at once. Begin with core functions and expand your features as time goes on. Some forethought to rollout can provide even more bang for your buck.
Working With Your Audience In Mind
- There are different ways to grant "member" status to visitors so they can access secured or personalized areas of your website.
- You can set up Notifications for certain areas/content types of your site and grant members the ability to fine-tune what they want updates for and how often.
- Set up advanced/filtered searches to make it easier for your audience.
Search Engine Optimization and Web Marketing
- With Drupal, there are special tools to "build in" SEO keywords and phrases into the structure of your site as well as the content. When set up correctly, it works like Google Voodoo.
- Dynamic content areas of your site (for example, news items, blog posts, new products, events) automatically generate RSS feeds. The search engines love these, and RSS readers can subscribe to them.
- Set up web traffic analytics so you can see view visitor trends to your site.
Advantage of Open Source (such as Drupal.)
- No licensing fees.
- It's open source and has a huge user/developer base. You are not held hostage by your web developer, as there are tens of thousands of developers working with Drupal who are constantly improving and expanding its capabilities.
- With Drupal, the question is not "can we do this?" It's always: "which is the best way to do this?"